By the time a group of prominent old-guard Republicans began seeking a candidate to challenge Trump in 2020, Hogan was a top draft pick. “We had a theory that there was enough of a kind of a regular Republican voter out there that even if you couldn’t beat Donald Trump in a primary, you could weaken him,” says Sarah Longwell, a Republican strategist who spearheaded the effort. “And basically, that there was this opening for somebody to set themselves up as an alternative future for the party—kind of like Reagan in ’76.”
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